Caitlin Clark may not have won in her WNBA debut, but she managed to set another viewership record on Tuesday night.
Clark’s debut with the Indiana Fever drew 2.1 million viewers on ESPN2 on Tuesday, which made it the most-watched WNBA game on either ESPN or ABC in history. It was also the most-watched WNBA game anywhere since 2001, according to Sports Media Watch.
By comparison, last year’s WNBA Finals — which was the most-watched WNBA Finals in two decades — averaged just shy of 730,000 viewers.
The attention is nothing new for Clark. While leading Iowa to a second straight national championship game earlier this spring, Clark and the Hawkeyes set three straight viewership records. Their loss to South Carolina in the national championship game drew 18.7 million viewers, and it peaked at about 24 million viewers — which made it the most-watched basketball game, men’s or women’s at any level, since 2019.
The WNBA Draft drew nearly 2.5 million viewers, too, which shattered its previous record of about 600,000 viewers from two decades ago.
The WNBA is clearly prepared for the increased viewership, too. The Fever will play 36 of their 40 regular season games on national television.
Clark finished with a team-high 20 points in the Fever’s 92-71 loss to the Connecticut Sun on Tuesday night, but she had 10 turnovers — which marked the most in a WNBA debut in league history. She shot 5-of-15 from the field and 4-of-11 from behind the arc.
Clark and the Fever will host the New York Liberty in their home opener on Thursday night. That game will be broadcast on Amazon Prime Video.
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